From mixed-mode to multiple devices. Web surveys, smartphone surveys and apps
Source
Evernote/Inbox/From mixed-mode to multiple devices. Web surveys, smartphone surveys and apps.md
Summary
이 문서는 Mario Callegaro 가 작성한 ‘혼합 모드(mixed-mode)에서 다중 장치(multiple devices)로의 전환: 웹 설문, 스마트폰 설문 및 앱’이라는 제목의 학술 논문 링크를 공유하는 단편적인 메모입니다. 실제 논문 내용 요약은 포함되어 있지 않으며, MRS(Market Research Society) 저널 및 Google 검색 결과 링크만 제공됩니다.
Key Points
- 주제: 설문 조사 방식의 진화 (혼합 모드 -> 다중 장치)
- 저자: Mario Callegaro
- 출처: MRS International Journal of Market Research (ijmr)
- 참고: 원문 링크 제공만 할 뿐, 구체적인 연구 결과나 데이터는 없음
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